02 Growth system
Convert
Turning the attention you already paid for into customers, and being able to prove which half worked.
What this system does
This is the system most budgets die in, and the one almost nobody audits before raising spend. The page your ad points at, the form nobody finishes, the tracking that never told you the truth. Fixing conversion is cheaper than buying more traffic, and it compounds into every channel you run afterwards.
The leak here usually looks like: a homepage doing the job of a landing page, a three-second load on the device 70% of your visitors use, conversion events that fire twice, and analytics nobody trusts enough to make a decision with.
Capabilities
What’s inside Convert
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Websites & Apps
The apps and websites your marketing sends people to. Fast, accessible, conversion-led.
See the service -
Landing Pages
One page, one offer, one action, built to be tested rather than admired.
Delivered inside this system · no separate page.
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CRO & Funnels
Finding the step where people leave, and rebuilding that step rather than the whole journey.
Delivered inside this system · no separate page.
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Tracking & Analytics
GA4, server-side events and conversion tracking that reports the truth, so every other decision has a foundation.
Delivered inside this system · no separate page.
Proof
Numbers from this system
- PageSpeed
- 34 → 96+
- Global Explorers Club rebuild, before and after.
- Conversion rate
- +143%
- Aura Flow, enquiry to booked consultation.
- Form completion
- 38%
- Global Explorers Club, against a 12 to 15% industry average.
Work in this system
Next system
Automate & Scale
Once acquisition and conversion work, the constraint moves to your team’s time.
Go to Automate & ScaleReading
Written on this system
Nothing published on this system yet. The blog currently covers Acquire and Automate & Scale.
Not sure which system is leaking?
That’s what the free audit is for. I look at all three and tell you which one to fix first.
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